Evaluation

Falling Short

Final Poster

Digipack

Album/Poster Idea Coming To Life

Just like I did before I officially filmed my music video, I also decided to do a test photoshoot for my briefly thought idea for my Album and Poster covers. Overall, this went really well but as expected is was not as easy as anticipated. 

As seen above, I started out with a couple of plain shoe shots, playing around with the various setting I have on my camera. As you can see above, the first image's background is slightly more defined and in focus than the second image. This is due to the difference in camera setting. For the second shot (and what I ended up using for the duration) I used a 'sports shutter' setting, which allowed me to take miniature photos every second, to allow movements to be captured. 

This was ideal for me as I wanted my photo's to capture my eye-shadow's powder. 

As seen here, I had to begin with experimenting various ways to make my powder 'fly'. With this image, I blew excess powder to the direction of the shoe, in order to add depth and diversity to this shot. This worked well I thought, but this was not what I was after.  

As well as the shoe, I also pictured before and after shots of the products I was using to create my final photo. The middle photo amongst these pictures above was taken right at the end of the shoot, and I like it so much that I may try to incorporate it into my Digipack's back design, as it could demonstrate the unnecessary mess of using large amounts of make-up. 

For these final photo's, this is how I wanted my overall image to end up. At the beginning, you will notice that there is not as many products on display as this last image. This is because I wanted to see how much of a difference the products made as a three, rather than just one. To clear away from the 'purple' theme, I began to add a shade of blue eye-shadow, to add more colour and boldness to the image. I think this process worked really well and helped me massively to reach my end result. 

This last image is the one I will be using for my front Album cover and Poster, as I believe it was my most successful image in demonstrating power and strength against mass amounts of cover up. 

Potential Album and Poster Idea

The idea I have come up with mentally involves another hidden message to do with true beauty, just like my music video incorporated. My visual image I have currently is all to do with a heel crushing some make-up and for the powder to be visible enough to add depth and uniqueness to the overall image. 

Thanks to my research, I want to keep a colour theme apparent within my Album and Poster. I plan to use the same picture for both in order to gain audience recognition for my artist. I also visualise the use of a female accosted colour such as purple, as this is bold and links to the boldness of my hidden message.

Purple Heel ,Black and White photo, Purple Eye Shadow, Excess Powder.

My position of my heel will be as above, an equal back of a hardly worn shoe, to encompass elegance and perfection. I will then attempt to take many mini photo's using one of my other camera settings in order to capture the best picture. My aim is to have the shoe crushing an old eye-shadow. I have also come up with a concept behind the crushing of my make-up too. 

The heel itself represents power, strength and height, to tower over the excess amounts of make-up that is not needed. It is also to show that women are strong and confident enough to not need to hide themselves anymore. The action of 'crushing' presents the shoe and woman as to have the freedom to choose to 'fall short' (a reference to my music video's song) of societies expectations. Here, the overall concept is all about NOT meeting expectations of others, which is one of my potential idea's for an Album Title, 'Expectations'. 

Poster Inspirations

Ariana's poster below is my most inspirational poster, as I admire the overall layout and visual appearance of the poster. What I really like and want to try and ustilise is how the album title 'My Everything' and Ariana Grande is split up by the singers waist. I believe this split makes the poster look really neat and elegant, which is the overall tone that I desire my poster to have and hold. 

However, I would also like to challenge this poster as I do not desire nor want my artists poster to have the albums other songs. I may however include some of Låpsley's well known songs, as from previous research, this grabs more attention and listeners for my artist.  

Although Nicki Minaj's 'The Pinkprint' is just an album cover, it is the only one that has really inspired me.
I love how the powder used has elements of disorder, yet still overall looks incredibly neat. For my album idea, I want to now also use powder in some form, as it adds uniqueness and diversity compared to all other album and poster covers. 
Purple and pink is also a very strong, popular and bold colour to use, which is a evident in all of my poster inspirations. Therefore, I am going to potentially utilise this colour in my own planning, album and poster.

Selena's 'Star Dance' album and posters are one of my personal favourites that I have come across in my research. Again, the artist has highlighted the use of the popular Black and White photo effect, (as seen below) it makes the artist appear bolder, most illuminated and ultimately more sexual. 

Within the poster above, Selena Gomez has continued her albums theme, as now the most important information is the artists name and release date of her album. In planning my own, I will remember to try and utilise this technique.